ZOG Weekly: SEO Infographic and Twitter Outages
The news with the most buzz this week was Twitter’s major outage – and our first thought was to tweet it…#twitterfail. Outage or hack? Tell us your thoughts in the comments below ZOG Digital...
View ArticleZOG Weekly: 10 Pinterest Best Practices
Happy belated birthday, America! We hope everyone had a wonderful and safe 4th of July. We’ve rounded up our favorite SEO and social media optimization (SMO) articles of the week, complete with a brand...
View ArticleHow-to: YouTube and Digital Marketing
Let’s face it- we’re deep in the throes of a defining digital moment. Remember when CDs would get scratched and there was nothing on the radio? Or worse, when you would have to rewind a tape? Well...
View ArticleYouTube Optimization for the Home Improvement Industry
The global home improvement retail market is expected to reach an estimated $1,959 billion in 2017 with an annual growth rate of 3% over the next five years. Composed of retail stores, building...
View ArticleYOUTUBE: SHAKING UP SEARCH & SOCIAL
As the #2 search engine in the world, YouTube needs little introduction. The video-based social network has weathered the changing digital climate since it was founded in 2005, and built a stronger...
View ArticleA Recipe for Social Success: YouTube Brand Marketing
Serves 1 Brand Ingredients: Optimized Brand Channel Complete Bio & Linking Organized Playlists Keyword Descriptions 5-10 Tags per Video Industry Research Niche audience insight...
View ArticleToys “R” Us Plays with Social Media Marketing
Toys “R” Us is a unique social brand because the majority of their target consumers are not old enough to be online. Some can’t even read – much less tweet. Nonetheless, Toys “R” Us has worked to build...
View ArticleAssassin’s Creed IV’s YouTube Strategy: Lessons from the big gamers
YouTube currently receives more than one billion unique visits each month, with 100 hours of video being uploaded roughly every minute, making it a premier stage for entertainers to showcase their...
View ArticleA Break Up Letter: YouTube and Google+ Split Up
It’s not you, it’s me…. A public statement from both parties tell only one story: YouTube will no longer require a Google+ profile when you want to upload a video, write a comment, or create a channel....
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